Archive for » 2009 «

Where did my job go?

Escaping the 9 to 5 assumes a certain degree of planning.  Then there is simply being thrown out a window.   And it’s probably not even open.  Sound familiar?

I have the distinction of being in the middle of just about every major market job market layoff of the last 20 years.  Most people don’t realize that the military did annual reductions in force for the three years following the Gulf War.  We called the first announcement black thursday.  I was in Korea at the time and 7 of 11 of us that were eligible were told that their military career was over.  I actually survived until year three when they started offering bonuses to get out.  It got to the point that there weren’t enough people in my unit to do the job.  On the day I left, 32 walked out the doors with their boxes of stuff.  A lot of expertise walked out the door in one day.  So the second time we went back into Iraq, they had to learn everything all over again.  But that’s another topic.

Next came the Internet bubble bursting.  I was working on prototypes for new internet startups.  Then more recently everyone’s favorite of late – sub prime mortgages.   I was a project manager implementing IT solutions and building out new offices.  It was a great group of people to work with.  Then one day someone mispriced a loan offering and within a month the whole thing fell apart. 

Fast forward to the present.  I’m back in financial services and I’m looking at roughly 25% turnover on my projects because of the monthly layoffs.  Then I get the “important matter” email and it’s my turn.  To apply logic to it is somewhat futile.  And getting mad doesn’t help.  And to be quite honest I was more disappointed because I did have things I wanted to do where I was, and I like the people I worked with.  I actually felt bad for the department head who had to make the decision and give me the bad news.  I think she was more upset than I was.   I think in part because she knows she will have to do it again, and at a point it becomes an exercise in weight loss through amputation.  Someone higher in the foodchain tells you that you need to hit a number and you make some tough decisions.  Unfortunately, the less people you have, the les you can do, the less revenue you can generate, and the less people you need.   Rinse and repeat!

So if your job no longer exists, and you haven’t done this in a while, here are a few starting points.

http://www.indeed.com – the nice thing about this site is that it pulls jobs from lots of other site

http://www.linkedin.com – if you don’t have a profile yet, set one up and start linking.  Networking is ultimately your best resource for finding a new job.   I think Linkedin is definitely the place to be for professional networking.  It’s also important to get recommendations.  There are priority job listings that you have to have recommendations for in order to respond to.

http://www.craigslist.com – There are jobs listed here you won’t find other places.  There is a fair amount of “”business opportunity” things, but still some good listings to check out.

http://www.4jobs.com – this is part of a network of sites.  I actually ended up creating my own site through them, but it is just for people in Connecticut.  http://www.connecticutemployment.com

http://www.dice.com – This is primarily for IT jobs, but there is one feature of Dice that I want to point out and that is the telecommuting jobs search function.  You can just search for jobs where you might be able to work at home in some capacity.  For those of you who might feel tied to a regional market, you might want to think again.  I’m sure other specialty job boards also have telecommuting search options so give that a thought.

As for me, I checked out the local market and found it flooded with people looking for similar jobs to what Icame from.  I try to take losing a job as a sign from the universe that it’s time to do something different.  So I did.   Thanks to my diverse background and networking, my search for what’s next lasted less than a month.  It’s definitely not a 9 to 5 job, and I’m looking forward to the change.

I know my experience is probably not a realistic benchmark for a lot of people, but if you have been out of work for a while and are still wondering “where did my job go?” , the answer is that it went away to make room for something else.  Sorry if that sounds too much like a cliche, but many people find that it is true. 

If for some reason you can’t picture what that next thing might be for you, I would be happy to give you some ideas.  Feel free to email me at rob@escapee925.com and I’ll see what I can do.

Pick a Niche Any Niche

If you are just thinking about escaping the 9 to 5, you have probably seen lots of discussion about picking your niche.  While there are whole treatises written on the subject I would suggest a couple simple concepts

 

Build it and they might not come

If you have ever wondered why your local McDonalds or Burger King is where it is, it is because someone did a fair amount of research based on an approved formula.  If an area doesn’t have the right demographics and traffic pattern, you aren’t going to see your favorite fast food restaurant.  People often make the mistake on the internet of simply building a web site with the hope that visitors will simply show up and throw you money.  While there are a few examples of this strategy working, they tend to date from the early days of the WWW.  I actually did this in the early 90s with http://www.1cruise.com .  We had our first customer within 12 hours of going online and it grew steadily for the next several years.  Then the market changed and we changed our model.  We grew to be one of the top sellers of one particular product.  Unfortunately, thanks to the current economy, the main product we were selling completely disappeared at the end of 2008.  For now we are diversifying and keeping the customer list handy in case the economy allows our former specialty to resurface.

 

Most successful sites involve targeting a specific need.  If you are looking for ideas try sites like http://www.43things.com .  Once you have found a niche you can use tools like Google’s Keyword Tool – https://adwords.google.com/select/KeywordToolExternal .  This is similar to the traffic research that you might do in the real world if you were trying to find a place for a franchise restaurant.

 

What are you passionate about?

While finding a niche that people are interested in is clearly a priority, a more important question is are you interested in it?  Just because a million other people find it interesting doesn’t mean you will.  So is your niche something you could work on 10 hours a day, 6 days a week?  A web-based business does not necessarily imply an automatic money producer.  Any business you start is going to take a significant amount of time so make sure it is something you like to do.  If you can match your passion with something people are looking for, and you can make money, you have a winner.

 

It’s always interesting to see what things people are passionate about.  One unique business idea is  http://www.missedConnections.com .  This is the brainchild of Eliot Sykes and his wife.  Actually, someone else originally had an idea for the domain, so for 8 years it sat in under construction land.  It’s sort of ironic that a website about second chances, is itself the result of a second chance.  According to Eliot “it gives love at first sight a second chance”.  The idea is actually pretty simple.  How many times have you wished you talked to someone, or got a phone number and it didn’t happen?  This site gives people the chance to post those missed connections online and hope that the other person sees the post.  The site is still in the early stages, but with the growth of social networking I think it is well timed.  I think there is also a lot of potential for expansion with I-phone apps and integration with other social networking tools.

For now Eliot is still working his day job as a web developer and continuing to grow the site.  Like many of us, he hopes to some day be able to escape his 9 to 5 job and “be in full control of his day and get to work on projects he believes in!”